Transforming Stafford Hospital
Senior management at Stafford Hospital asked Humanoid to produce a series of video case studies, highlighting the Trust’s recent measures to improve patient care procedures.
We used a 1-camera setup and skeleton crew to minimise our impact on patients. Interviewees were briefed to prepare their thoughts beforehand, and a tight schedule avoided interference.
The Trust’s video presentation proved to be a memorable highlight of the year’s national NHS Confederation, and received press attention in the Guardian’s coverage of the conference.
Stafford Hospital executives commissioned Humanoid for a series of short videos promoting the Mid Staffs NHS Foundation Trust’s “Taking Patient Care to the Next Level” management development initiative.
The videos – covering measures by the executive and staff to improve the Stafford patient experience – feature interviews with affected patients and team members across a range of departments. The clips premiered at the NHS Confederation’s annual conference, attended by senior NHS leadership.
“The intention was to use tools and techniques to improve patient care and safety. I asked Humanoid to capture the improvements and patients’ views in readiness to showcase our successful programme to the rest of the NHS.”
Simon Kent, Executive Office Programme Manager for the Trust
The videos are available on the NHS Confederation’s website and were published by The Guardian.
Explore the links below to watch promotional videos from the “Taking Patient Care to the Next Level” Series.