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Graphics overlays

Put your brand’s stamp on your video

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Graphic Overlay

In the world of video production, it’s the all-important finishing touches that transform a collection of raw footage & animations into a video your brand can be truly proud of!

From name straps on interviews to annotations on product close-ups, graphic overlays not only provide viewers with useful information – they make videos more accessible to wider audiences and look great too!

At Humanoid, we’ve got lots of experience working with brand guidelines and using specialist software, we can produce graphic overlays that fully encompass your brand.

What are graphics overlays?

Graphic overlays are informative pieces of content, such as names, descriptions or subtitles, that are embed into a video as text and/or graphics. They’re traditionally overlaid onto live action footage and located within a strategically empty space.

As well as giving viewers information, graphic overlays are a simple yet effective way to enhance your video’s visual appeal. They can be produced to replicate your brand by using the same colours, fonts and icons found in your guidelines then animated to help your video flow from scene to scene.

Graphic overlays can also increase your video’s reach. Adding subtitles enable viewers with hearing impairments or those potentially viewing without any sound via social media to still enjoy your video. Likewise, adding translations can break down language barriers and even help your brand to expand into new & emerging markets!

Take a look at a selection of our recent graphic overlays below to help give you some inspiration!

Types of graphics overlays

  • In-scene captions
  • Annotations
  • Name straps
  • Subtitles

What To Expect

Graphic overlays may be one of the final steps in the video production process, but they’re by no means any less important. However simple or complex your graphic overlays need to be, we’ll always account for them during a shoot so they can be integrated seamlessly with the raw footage we capture when editing your final video.

Planning

Planning

We’ll take it scene-by-scene and set up shots to allow space for graphic overlays to be added where required.

Design

Design

Taking your brand guidelines as the starting point, we’ll design graphic overlays that are an exact match for your branding.

Animation

Animation

We’ll add animation to generate greater impact by adjusting how graphic overlays appear or play out on screen.

Why Humanoid…

At Humanoid, graphic overlays appear in some shape or form in almost every video we produce so it’s fair to say we’ve got lots of experience in creating them for clients.

Our team have the technical know how and expertise to embed graphic overlays onto live action footage in such a way that they instantly look & feel right at home.

Using professional software, we can produce them to reflect your brand or campaign entirely by using the exact same colour palette, iconography and typefaces and can even create them in multiple languages if you require it. ‘Tres bon’ we hear you say!

Related Services

If you’re thinking about including graphic overlays in your video, you might also be interested in some of our other services:

Graphics & animations

Graphics & animations

Using our in-house animation expertise, we can make key points really stand out or simplify complex ideas or issues.

International

International

From subtitles to full translations, we can help you reach across language & cultural barriers to share your message internationally.

Screen capture

Screen capture

Need to showcase a website, software or app in action? We’ve got the expertise to bring on-screen content to life.

Got something else in mind?

View the full range of video services on offer.

Sounds great, how do we start?

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