Staffordshire Police approached Humanoid to produce a short video to raise awareness of domestic abuse. It would include a real-life story and reference the support available to victims.
Humanoid used a small crew to minimise stress for the interviewee. To support the final edit the team also captured a selection of supplementary shots.
The completed video was shared across social media to encourage other victims of domestic abuse to speak out and get help.
Humanoid produced a video for Staffordshire Police to support their domestic abuse awareness campaign over the festive period.
The documentary video told the story of Becky, a domestic abuse victim who was mentally abused and sexually assaulted by her partner. She bravely described her experiences and offered advice to others suffering from abuse. The video also highlighted how Staffordshire Police and New Era Abuse Service help victims throughout the process.
Humanoid captured the interview at Staffordshire Police Headquarters. The interview was shot with a two-camera setup and used an appropriate lighting design to reflect the mood of the video. This was complimented with staged footage of Becky and her case worker talking in a local park. The final video also included images illustrating the injuries sustained by the attack.
“Considering the sensitivity of the subject, we worked closely with Staffordshire Police to make sure Becky felt comfortable telling her story on camera. We used a skeleton crew and made sure everything was prepared ahead of time to minimise the length of the interview.”
–Christopher Gandy, Humanoid’s Creative Director
The video was shared across social channels as part of the #YouAreNotAlone campaign. Several people commented on Becky’s courage and shared their own experiences and support. We also produced a short form edit for Twitter and a fifteen second snippet that was used as a stories clip.